Cristina Escutia

Hi.

I’m Cristina.

 
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Understand. Validate.
Take action.

I’m a seasoned user experience design leader, nurturing the next generation of design talent and putting user centered design into the heart of my work.

 

 
 
 
 
 

Because
People Matter

Get in touch to learn more about my work on H-E-B’s Partner experiences, where we are re-imaging how digital products can improve the everyday lives of our store employees.

Making commerce better for everyone

Learn how we “armed the rebels” by building a new Customer Segmentation platform from the code up, while also extending the Checkout design system in parallel.

Democratizing financial services

Go back in time to how PayPal Checkout was reinvented and how I cut my teeth with new ways of working and grew my leadership skills on PayPal Credit.


About

Personality


Reading list

  • Org Design for Design Orgs

  • The Feedback Imperative

  • The Five Dysfunctions of a Team


Hobbies